How To Subscribe To These Class Notes * Look Over Garnet's Shoulder
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Partial notes… Not finished yet!! More later! :)
Length: 46 minutes
.... More notes here ....
00:16:00
Upsells
30% of the people were saying yes to $297 upsell, whereas only 3% would have accepted
“Buyer in motion will stay in motion”
make friction on the first page as low as possible to get the buyers
next page, sell the product, $297 - much easier, they already said yes, next yes so much easier
already sold them on the core concept.
Sales video to sell $7 thing is way more difficult than the $297 thing
spend all the work selling the cheap iorresistible offer… the copy for the upsell is easier “you got this first thing already, you
“Always a method to the madness”
00:19:00
100 visitor test
Selling $197 product on a page - 100K visitors. Upsel to $97
2% bought
20% bought upsell
flipped it around, low ticket 15%, upsel, 20% bought - 20% of 15% was a lot bigger.
.... More notes here ....
00:23:00
For do it with you
doodle of us sitting at desk
dream customer is looking over your shoulder, “over the shoulder coaching program”
Not creating all new content, teaching same thing
Turn flagship framework (1 hour for its steps) we now take its steps
telling initial origin story. 30 sec, 10 min, exactly how to do it
this is module #1 - full hour for a step
deep dive on just first step in the training
becomes over the shoulder coaching program
Plan for this weekend
If we were to teach our framework, wanted me to teach a class, pay to go deeper
how many classes to make it longer format?
.... More notes needed here ....
AffiliateBootCamp.com
Russells first $1000 course - 79 people
so excited - going to over deliver - 8 modules
did a 9th, 10th, more more 18 modules
Someone wanted a refund because they were upset that the course never ends!
Highest completion work ever on this class!
Many are keeping up! Many trying to catch up.
“The onepagers will not disappear!” - Russell